When it comes to writing posts for social, it’s important to know what the word-count is for each of the different social media platforms. That said, ‘less is more’ is often the best mantra to follow. Just because Facebook has a character limit of 63,206 characters, it doesn’t mean that you need to reach that limit in every (or any) post. The key to keeping your audience engaged is often simply to keep your posts short and concise.Continue reading “Social media word-count: Know your limit”
Take your Instagram to the next level with these 10 best apps for Instagram stories. We all know they’re an important tool but they can easily start to take up way too much of your time and STILL look a little less than perfect. How many times have you started a Story and scrapped it to start over?Continue reading “10 best Apps For Instagram Stories to Keep Your Followers Engaged.”
If you still haven’t heard of the Tik Tok app, then you’ve got to be living under a rock! The short-video social media platform has become a viral phenomenon over the last year, especially amongst young people. With a whopping 800 million+ global downloads, it has surpassed all other major social media apps.Continue reading “Tik Tok app: What is TikTok and who uses it?”
Could social media and marketing automation be the perfect partnership?
Social media has revolutionised marketing. It’s revolutionised the world, actually, but marketing has experienced perhaps some of the most wide-ranging changes. Social media allows unprecedented access to consumer data and provides us with actionable insight in to their habits, interests, likes and dislikes, like never before.
From social sharing to metric measuring.
Social media has fast become one of the most essential marketing channels available today but with so many platforms to manage, trying to create, launch and tailor a social media strategy can really get your head in a spin. How can you make sure your team of social specialists are all pulling in the same direction, let alone making efficient use of their time? Well fear not, because here we are with a run-down of some of the best social media tools for teams at your disposal for social media management.
Let’s not beat about the bush: every brand worth its salt needs a social media strategy. These are the basic building blocks you need to help your brand flourish on social media. From brand messaging to content alignment, this approach to social will give your social media marketing the basis for tangible success.
Video marketing is everywhere on social media, and with good reason. Some would describe it as the easiest and most direct way of getting a message across all social media platforms. For others video is by far the most personable, interactive and engaging way of reaching their customers… and these are just a handful of the benefits.